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/escape / crm

Salesforce replacement —
stop paying per-seat for software your reps barely open.

Custom CRM replicating the workflows your team actually uses — accounts, contacts, deals, pipeline, activity timeline, email & calendar sync, reporting. Wired to your existing auth, native to your stack, no per-seat tax. AI-assisted scaffolding for the CRUD-heavy 80%; hand-built for the 20% that's your sales playbook.

savings$5k–$50k/mo
build costfrom $48k
payback6–12 months
duration6–12 weeks

/audit · $5k · 1 week · creditable toward the build if you proceed

[02]
§ Anchor case

Salesforce Escape · Mid-market B2B SaaS ~$14k/month saved · 90%+ sales adoption.

Real client, real numbers, real Salesforce contract retired. Name available on request after a qualifying call.

Salesforce Escape · Mid-market B2B SaaS preview
"We were paying twenty grand a month for software our best reps were avoiding. The new system, our reps actually open."

— VP Sales · B2B SaaS (name on request)

~$14k monthly savings vs Salesforce + apps
90%+ sales-team weekly active (was 38%)
12wk audit through cutover
0 pipeline data lost in migration
Read the case study →
[03]
§ Module by module

What we replicate, and what we drop.

Most CRM contracts pay for a full sales suite to use about 30% of it — and most reps actively work around the other 70%. The replacement targets what your team uses; everything else is a line item we delete.

Area
What we ship
What the CRM is charging for
Pipeline & deals
Custom Postgres schema modeling YOUR sales stages · drag-and-drop pipeline · forecasting tuned to your conversion rates
Salesforce default Opportunity stages · custom-object sprawl · "talk to your admin"
Email & calendar
Native Gmail + Outlook two-way sync · calendar integration without Marketplace tax · activity logged automatically
Salesforce Inbox / Einstein Activity Capture · per-seat add-ons · sync that breaks weekly
Account / contact 360
Activity timeline auto-built from email, calendar, support tickets, billing — AI summarization on every record
Five Marketplace apps + a paid AppExchange copilot to do roughly the same thing
Reporting & dashboards
Pipeline reports run on the same Postgres your data team queries · no separate "CRM analytics" license · ad-hoc SQL for any new question
CRM Analytics / Tableau CRM tier · saved reports that nobody can fix when they break
Permissions & teams
Tied to your existing SSO (Okta, Auth0, Google Workspace) · same roles your engineering team already maintains
Profiles + Permission Sets + Sharing Rules · a half-day to onboard a new SDR
Lead scoring
AI-assisted scoring on your closed-won data · retrains weekly · explanations attached to every score
Einstein Lead Scoring tier · or HubSpot Predictive Lead Scoring add-on
[04]
§ Process

Audit → replicate → migrate → run.

  1. [01] · Audit

    One-week paid engagement, credits 100% to the build. We sit with reps, AEs, and ops — map every Salesforce object, field, automation, and report your team actually depends on. Identify the 70% that's vestigial customization and the 30% that's actually load-bearing. Produce a scoped replacement plan with confidence-ranged numbers.

  2. [02] · Replicate

    Fixed-bid build. Postgres schema mirrors your live sales motion (not the vendor's default ladder). Next.js + Remix UI tuned to how your reps actually work — fewer clicks per call, no required fields that exist for the admin's sake. Email/calendar/auth integrations wired in. AI summarization on accounts, leads, and activity.

  3. [03] · Migrate

    Parallel-run alongside Salesforce for 4–6 weeks. Historical accounts, contacts, deals, activities migrated with parity verification. Rep-by-rep or team-by-team cutover; we never flip 35 reps over a weekend. Rollback path always available.

  4. [04] · Run

    Optional retainer for changes (new pipeline stages, new automations, AI feature additions). Or we hand off to your internal RevOps/engineering team with documentation and runbooks.

[06]
§ Contact

Let's build something great.

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